Agenda
� 11:30 AM - 12:15 PM    Registration, Networking & Lunch
� 12:15 PM - 2:00 PM      Primer

Raising capital is crucial for any company. Sufficient capital helps ensuring R&D;, Due Diligence, Legal and Accounting services, Marketing, and improves hiring potential. Unfortunately it�s not that easy to raise capital, and you often think about just blasting all the active investment funds with your business plan, praying that everything will turn out ok when this approach has low chance of success! To avoid unnecessary hassles, you need to pick your investor carefully. This workshop will show you how to make the good choice.

Topics to be addressed include:
� How to know if you are ready?
� Preliminary considerations when dealing with investors
� From Seed to Series A: what investor is right for you?
� Debt vs. Equity
� Key Convertible Note Terms
� Valuation


Speaker
Gregory W. Heibel, Partner, Corporate Group, Emerging Companies Group Member, Orrick, Herrington & Sutcliffe LLP
Greg Heibel, a partner in the Silicon Valley office, is a member of the Emerging Companies practice group, which advises emerging and public technology companies, venture capital firms and other technology investors.
Mr. Heibel�s practice includes the formation, financing and general corporate counseling of rapidly growing technology companies; the representation of venture capital firms and other investors in private and public offerings, as well as other complex transactions related to high growth companies.
Mr. Heibel has completed hundreds of venture capital financings, mergers, acquisitions and licensing transactions for clients in the networking, wireless, Internet, software, life sciences and consumer industries. Additionally, Mr. Heibel has represented numerous Nasdaq listed companies in their public offering, mergers and acquisitions and ongoing corporate governance needs, including Foundry Networks, Virage Networks, Adeza, Laserscope, Intellisync and Preview Systems.
Click here for full bio»


Additional Business Development Workshops
To complete this Primer, 10 company executives will also have the opportunity to attend the following workshops:

Mar. 6, 2008 | 7:30-9am | @ Orrick
Anatomy of an Equity Financing Term Sheet
This workshop focuses on reviewing and discussing term sheets and how they pertain to the needs of your company. The program topics include:
� Liquidation preference
� Right of first offer
� Board composition
� Voting rights / protective provisions
� Conversion rights
To be more effective and to insure greater availability to address comments, this workshop is limited to 10 company executives.
Speaker: Scott M. Iyama, Corporate Lawyer, Emerging Companies Group Member, Orrick, Herrington & Sutcliffe LLP Click here for Bio»


Mar. 13, 2008 | 7:30-9am | @ Orrick
Anatomy of a Bridge Financing Term Sheet
This workshop focuses on reviewing and discussing term sheets for bridge financing and how they pertain to the needs of your company. The program topics include:
� The role of debt versus equity
� Convertible Notes
� Warrants
To be more effective and to insure greater availability to address comments, this workshop is limited to 10 company executives.
Speaker: Scott M. Iyama, Corporate Lawyer, Emerging Companies Group Member, Orrick, Herrington & Sutcliffe LLP Click here for Bio»